Source: Museum of Guangxi Zhuang Autonomous Region

These days, bringing a favorite doll along for a museum visit is all the rage among young people. In response, the Ouluo Workshop of the Museum of Guangxi Zhuang Autonomous Region has launched an in-person customization service for ethnic-inspired doll outfits. Open to designer-toy enthusiasts, the service accommodates popular dolls such as LABUBU, LinaBell and cotton dolls. The outfits are made with Zhuang brocade and Yao-embroidered fabrics—both rooted in intangible cultural heritage—and incorporate elements of the traditional dress of the Zhuang, Miao, Yao and other ethnic groups. They are complemented by finely crafted Miao-style neck rings, pendants, signature headscarves and other accessories. Staff can mix and match colors and motifs according to each visitor's preferences, then tailor-make the outfit to the doll's exact measurements in a one-on-one, bespoke service. Each outfit is ready in about 30 minutes—fast enough to fit right into your museum visit—and the various designs are affordably priced.

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This service seamlessly blends popular toy characters with Guangxi's local culture, bringing the region's distinctive ethnic traditions to a wider audience while giving these characters a unique cultural identity. It taps into the growing trend of taking dolls on museum visits and photographing them along the way. Designed to fit a wide range of collectible toys, including LABUBU and cotton dolls, the outfits are also ideal for sharing on social media. Made with Zhuang brocade and Yao-embroidered fabrics rooted in intangible cultural heritage, the miniature outfits recreate elements of traditional Zhuang, Miao and Yao dress. They are complemented by Miao-style silver-tone accessories and auspicious motifs, distilling the aesthetics of traditional heritage crafts into miniature garments. The personalized customization service also further enriches the visitor experience.